@etpickett This is why we exist to serve and protect your business or nonprofit organization from such “edu-taining” problems — at least the online and very real world “negative marketing.” http://tr.im/u2BD

An optimist (and seasoned traveler) would say United Airlines should not have been “surprised,” and they will hopefully use this mess as a true opportunity to change their baggage handling and especially customer service (Is that what it’s called?).

We can all learn from this as professionals. Yes, the first step is to lighten up and “enjoy.” 🙂